Every profile in your database has a support status. Support status is either: supporter, non-supporter, or prospect. A prospect is someone you want to become a supporter.
The support status is determined in one of two ways:
- By manually setting the "support level" (a clear indication of support strength) or;
- Via NationBuilder's automatic determination based on the activity of that person (including via FieldEdge).
You can learn more about the support status feature here: http://nationbuilder.com/how_support_status_is_determine
Note: we do not consider the support status a true indicator of a person's support for the campaign or organisation.
We recommend using the support level indicator where you can explicitly set a person's support to:
- 1 - Strong support
- 2 - Weak support
- 3 - Undecided
- 4 - Weak oppose
- 5 - Strong oppose