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How are people made supporters?
How are people made supporters?

Finding people marked as supporters who shouldn't be? Learn why and the difference between support status and support level.

Ryan Anderson avatar
Written by Ryan Anderson
Updated over a week ago


Every profile in your database has a support status. Support status is either: supporter, non-supporter, or prospect. A prospect is someone you want to become a supporter.

The support status is determined in one of two ways:

  1.  By manually setting the "support level" (a clear indication of support strength) or;

  2.  Via NationBuilder's automatic determination based on the activity of that person (including via FieldEdge).

You can learn more about the support status feature here: http://nationbuilder.com/how_support_status_is_determine

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Note:
we do not consider the support status a true indicator of a person's support for the campaign or organisation.

We recommend using the support level indicator where you can explicitly set a person's support to:

  • 1 - Strong support

  • 2 - Weak support

  • 3 - Undecided

  • 4 - Weak oppose

  • 5 - Strong oppose

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